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In-person workshop · GTA chambers, BIAs, associations

Get Found when your customers ask ChatGPT and Perplexity who to hire.

By the end of this 60-minute session every owner in the room knows exactly why most local businesses are invisible in AI search, and three moves to fix it before the next customer searches.

Art Berezovskis, founder of ApexRun AI
Your presenter

Art Berezovskis

Founder of ApexRun AI, the AIOS Implementation Partner for owner-operated businesses across the GTA. Art builds the systems that capture every lead, follow up instantly, and bring past customers back.

This is education, not a sales pitch. The frameworks in the room are the same ones that run inside live client engagements, including content and lead systems for OnTrac and a document-automation system for a GTA mortgage brokerage that cut file review from hours to under a minute.

The 60-minute agenda

Seven beats. One outcome.

01

Show a live AI query

A real search: who is the best HVAC company in Mississauga. We see who shows up and, more importantly, who does not. Most owners in the room will not see themselves.

02

Why AI answers differ from Google

Google ranks pages. AI engines cite entities. A business that has pages but no structured entity presence is invisible in AI results even if it ranks well on Google. We explain why in plain language.

03

The shift, by the numbers

G2 surveyed 1,076 B2B buyers in March 2026 and found that 51% now start their research with AI chatbots, up from 29% in April 2025. That is a 22-point shift in under a year. We show what that curve means for a local service business.

04

The three moves to get cited

Entity: making your business identifiable to AI systems by name, category, location, and reviews. Structured presence: the signals AI engines pull from when building an answer. Reviews as evidence: how star ratings and review text become citation fuel.

05

The AIOS visibility surface

Getting found is step one. What happens when someone asks, what is step two. We show how the same AI systems that surface your business can also handle the first contact, so visibility converts, not just reaches.

06

Do this Monday

Three moves that cost nothing: check whether your business card matches your Google profile exactly, respond to your three most recent reviews, and search for yourself in ChatGPT and Perplexity to see your starting point.

07

Q and A

Open floor. Bring your current Google or Yelp presence and we will work through the gaps together.

The shift is happening now

Half of buyers have already moved.

Every figure below is drawn from named, dated, independent research. The shift from Google search to AI search is not a trend to watch. It is a behavior already underway in your market.

51% of B2B buyers now start with AI chatbots

G2 surveyed 1,076 B2B software buyers and decision-makers in March 2026 and found that 51% now begin their research with an AI chatbot rather than a search engine. That figure was 29% in April 2025, a 22-point gain in under a year. Source: G2, The Answer Economy, April 2026.

69% chose a different vendor than first planned

In the same G2 study, 69% of buyers said they chose a different vendor than they had initially planned, based on what an AI chatbot told them. If your business is not in the answer, a competitor who is gets the appointment. Source: G2, The Answer Economy, April 2026.

The AEO category grew over 2,000% in one year

Answer Engine Optimization launched as a software category on G2 in March 2025 with 7 products. By January 2026 it had grown to more than 150 products, a rise of over 2,000%. The market for getting found in AI search did not exist two years ago. Source: G2 corporate, January 2026. The 87% AI-invisibility figure for independent HVAC and plumbing contractors comes from a 5W PR proprietary study (Plumbing and Mechanical, May 2026) and is directional context, not a published statistic.

What you leave with

A plan, not vague inspiration.

Your AI-search starting point

You leave knowing where you currently stand in AI results for your own category and city, not just in Google.

The three moves, named and explained

Entity, structured presence, reviews as evidence. Concrete enough to hand to whoever manages your online presence.

A visibility check you can run yourself

Five questions that tell you whether AI engines are likely to cite you. Takes two minutes. No tool required.

A way to go deeper at no cost

The free 2-minute AI-Readiness Scorecard at apexrunai.com, and an optional Free CEO Audit if you want a visibility plan built for your specific business.

Your numbers, live

Move the sliders. See your own number.

A quick model of what reclaiming your time is worth. Adjust it to your business and watch the annual impact update live.

$1,500,000
$250k $5M
40%
0% 80%

Annual impact

$0

money saved + new revenue from your freed time

Hours back per week

20 hrs

freed from busywork — ready for you to redirect

Of that time

40% becomes new client work / business growth

the rest is recovered margin and breathing room

Fires extinguished

fires your practice deals with per week — fading as automation rises

After the room

Get a visibility plan for your business.

Want to know exactly where you stand in AI search and what to fix first? Book a Free CEO Audit. We look at your visibility gaps together. No pitch, no obligation.

Book my Free CEO Audit →

Prefer to start smaller? Take the free 2-minute AI-Readiness Scorecard.

Bring the workshop to your members

Run a chamber, BIA, or association? This session is complimentary for your members. Send the details and we will lock a date.

Routes directly to art@apexrunai.com. Reply within one business day.

Prefer to talk it through first? Book a 15-min fit-check →